Dreambridge Global - AI Video Agent

Description

The "AI Flavourist" engaged visitors through natural dialogue and expert knowledge, translating personal preferences into a tea or coffee recommendation. The experience brings together a highly realistic AI Agent, a physical kiosk serving premium tea and coffee, and a personalised, AI-generated Postcard from Davos.

What was demonstrated in Davos represents the foundation of a broader, adaptable technology designed for customer experience, training, and storytelling.

Event Highlights

The Challenge

Create a premium AI experience that felt human and credible to a highly evolved audience at the World Economic Forum

Demonstrate the value of AI in a tangible manner beyond thought leadership in conferences and panels

Build a strong connect of the TCS brand with AI through an impactful, sensory experience

Amplify the TCS's presence in Davos beyond the event

The Solution

A photorealistic, real-time, intelligent GenAI Agent that interacted with visitors in a natural, human manner

The agent was trained on expert-curated knowledge to deliver recommendations with accuracy and credibility

The agent’s appearance, behaviour, and articulation was crafted to be closest to an actual human expert like a Sommelier to deliver premium and elevated conversation

Delivered a multi-sensory experience with visitors getting a warm cup that matched the flavour profile of their recommendation at the same kiosk

Amplified the impact through a sharable LinkedIn friendly, personalised Postcard from Davos

A system built to be fully customisable and scalable for varied business use case

Impact

Enabled several hundreds of meaningful interactions with a highly select audience

Demonstrated AI as a facilitator of dialogue and a premium personalised hospitality experience

Generated high engagement on social media with visitors sharing their personalised Postcard from Davos, celebrating the spirit of dialogue, resulting in widespread brand mentions of Tata

Established a flexible GenAI framework applicable to: